5-A-Day Type

I found this example of type made of vegetables and really liked it. It’s based on Times New Roman, so it remains authoritative. It’s visually pleasing and clearly communicates the idea of eating 5 fruit and vegetables a day. It’s also been teamed with NHS established recipes, to make a short recipe book, featuring the font and a novel layout. I also like the layout of the main alphabet, with the enlarged A Z. These two letters instantly communicate it’s an alphabet without and further investigation int the image, and means the rest of the alphabet is groped into neat blocks of 6, with is pleasant on the eye.

 

http://www.behance.net/gallery/5-A-Day-Type/220919

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